New Dream Director Online Media/Engagement (Closes March 1)

Position Description 

New Dream seeks a highly motivated and experienced individual to become the organization’s Director of Online Media and Engagement. New Dream is a results-oriented, small-team organization that uses a collaborative leadership model for consensus-based decision-making. We are a virtual office with staff in Colorado and Virginia. This position can be remote. The start date is flexible, but ideally the position would start by April 2017.

New Dream helps engage citizens to come together to reduce consumption and build community. Our mission is to empower individuals, communities, and organizations to transform their consumption habits to improve well-being for people and the planet. Our current campaign areas are Kids and CommercialismSimplify the Holidays, and SoKind Registry.

Primary Responsibilities

  • Overseeing and managing technical support for New Dream, including our CRM (Salsa), website updates, and working with website vendors

  • Overseeing all aspects of our email communications, including developing and sending e-blasts, coordinating our monthly e-newsletters, developing targeted autoresponders, and tracking online engagement

  • Designing, implementing, and maintaining strategies to significantly grow our online presence via email, web hits, and social media

  • Daily management of our social media platforms (Facebook, Twitter, and others)

  • Planning, coordinating, and hosting the New Dream webinar series

  • Supporting program staff in implementing online media campaigns to encourage audience engagement and bring attention to New Dream's issues

  • Overseeing the management of other communication vehicles for New Dream’s messaging from infographics, webinars, videos, and more

  • Designing and implementing creative online fundraising campaigns to retain and significantly grow our donor base

  • Helping to identify areas for revenue development, models for growth, and new business partnerships for New Dream's alternative gift registry website, SoKind

  • Helping to design and track monitoring and evaluation systems for the organization

  • Keeping abreast of social media trends and online resources related to New Dream's issues, including following key sites and bloggers.


  • Extensive experience with organizing and implementing online campaigns

  • Experience with building web pages and designing online action pages

  • Proficiency in HTML

  • Strong understanding of back-end website and database management

  • Understanding of web and CRM analytics tools and processes

  • Experience with executing social media campaigns

  • Experience with managing Google Adwords accounts

  • Ability to work independently and capable of taking initiative on specific projects

  • A positive and flexible attitude

  • Detail-oriented disposition

  • Strong written and verbal communications skills

  • Excellent research skills

  • Experience with Craft/Wordpress, Salsa, Google Apps, and Adobe Creative Suite (or comparable graphic design software) is highly desirable

  • Graphic design and video production skills are highly desirable

  • Professional history reflecting interest in and knowledge of the environmental, social, and economic dimensions of sustainability

Schedule & Compensation

This is a paid position. The schedule will start at 20 hours per week, with the potential to grow into a full-time position (32 hours per week) and to receive benefits. New Dream is an equal opportunity employer.

Application Instructions

To apply for this position, please submit the following materials:

  • Cover letter: In addition to explaining why you’d like to work for New Dream, please include a brief summary of your technical skills and experience with social media engagement and running online campaigns. Please indicate which qualifications are your greatest and weakest strengths.

  • Professional résumé

  • Samples of your online communications work (campaign page, email blast, blog, social media page, etc.) and, if relevant, any graphic design or video work

  • Contact information for three professional references

Please address application materials to Casey Williams and email them to with the subject line "Director of Online Media and Engagement." Application deadline is March 1, 2017.